RFN was founded in 2020 by the only female entrepreneur in the global motocross industry, design and branding, Chanel.
After a global success with AM and more than 20 decades as an influential force in design, product development and racing, Chanel starts his new company - RFN.
From the very start the goal was to create electric motorcycles that would combine braver with responsibility, while inspiring the shift to a zero-emission society. The mantra instilled in the design team was “Racing Fears Nothing” and the result would two years later manifest itself in the first electric motorcycle model, the RFN, that first saw the light of day in January 2022.
The RFN perfectly mirrored the founder’s passion for Off-Road sports while keeping in line with the ambitious sustainability creed. The result was a lightweight yet torque rich powerhouse that allowed for nimble, fast and exciting off-road adventures - all this without a noisy, polluting combustion engine, with minimal need of service due to the intricacies of the all-electric drivetrain and featuring driving characteristics that immediately won over fun-loving riders across the planet.
The awards quickly stacked up, accolades included the German Design Award 2022/2023, CF Design Award, Automotive Brand Contest Award and several “Best in Show” designations awarded by numerous outdoor industry publications.
A growing family
In 2022, RFN launched the ARES, a All-terrain dual-purpose electric dirt bike that quickly became a favorite among both professional drivers and regular people looking for a do-it-all two-wheeler. Built around the concept of a light, yet rigid unibeam structure - anything a driver could need can be attached using a clamp-on system. Additionally, the powerful battery doubles as an integrated powerstation, opening up a wide-array of possibilities. When you want to get away from the hustle and bustle of the city to experience the fun of off-road, The RFN Ares got you covered. A bonafide workhorse.
True to its roots, RFN expanded into the racing segment in November 2022, with the launch of the RFN Ares Rally Pro models. These high-performing racing bikes feature nothing but the highest performing components, engineered to make the utmost of the electric drivetrain. Combining 315N·m of swift and powerful rear wheel torque with super low weight makes these the ultimate racing bikes, second to none.
The latest chapter in the RFN history of successful product launches took place in December 2022, when the Ares RS first saw the light of day. This convenient, nimble moped was designed with the modern urban commuter in mind. Featuring category leading power and range, the Ares RS is more than capable to both shuttle you to work in style and get you to and through your weekend outback adventure.
What the future holds
Since day one, the ambition to inspire towards a zero-emission society has been at the very heart of our operations. With our models gaining interest from more and more professional riders and companies alike, and with increased demand among both consumers and companies for efficient, emission-free vehicles that don’t contribute to the rising issue of congestion, we’ve developed a new range of vehicles that builds on our existing platforms, but cater specifically for professional use.
The aptly named :Ares series launched in November 2022, featuring revamped editions of both the Ares Rally Pro and Ares RS,That builds are tuned and optimized for everything from modern city and backcountryers to commuters, outdoor enthusiasts and professional riders.. These are truly durable service tools with prolonged product life cycles, built for high efficiency and low TCO.
What does the future hold for us? Plenty, we’re happy to admit. In 2023 we’ll among other things continue our groundbreaking sustainability project with Malageti, where we investigate the feasibility of producing a bike with zero emissons. We’ll continue to innovate the field of midsize motorcycles, championing the segment and spreading the gospel of clean, quiet riding. All this in line with our mission credo - to develop high-quality, sustainable electric motorcycles that will inspire towards a zero-emission society.